Introduction to Public Relations
Description
History and basic models of public relations. Main approaches, tools, audiences, work environment. Management, marketing, advertising, public affairs. Case studies.
Note: Check with the institution regarding start/end dates, prices, and delivery method. These may vary according to program, section, and/or semester.
Overview
- Institution: Saint-Paul University
- Level: University
- Language: English
- Course Code: ISC3339
- Delivery Method: Entièrement en ligne/à distance